Hello-Now, I probably blew my whole deal with broadcasting this on my blog. But, I was curious to see what all of you thought. How does this letter read to you? Is this a potential venture that you personally would consider?
I am contacting you as the editor of [insurance company program] Newsletter. We are an international provider of medical and managed care insurance. Our clients consist of health plans, managed care organizations and health insurance companies within the US and Canada. [Our company] is the nations foremost insurance based managed care consulting programs. We have been in operation since the 1980's.
[Our program] is designed to partner with our customers to control risk, reduce cost and more importantly support quality healthcare outcomes. Although, we offer a variety of services, one important component of our program is to provide research and educational opportunities. [Our newsletter] is one avenue in which we provide clients of [our company] with information on a wide variety of topics related to catastrophic medical case management. Case histories, facility highlights and similar articles are intended to serve general information not endorsements of facilities, programs or products of any kind.
In addition to submissions from each of our [company] physician consultants, I plan to include specialty clinical related articles from outside sources i.e. [our company's] consultant's or vendors that we may have a relationship with. It is my goal to rotate topics to meet the needs of our broad audience.
I am contacting you to request permission to include something from your blog entries. Something for variety for our clients. Although, I am not familiar with "blogging" after review of your blog entries, I am intrigued.
If this is something of interest to you, please let me know. In addition, if you have any specific topics or ideas for an article, I welcome your suggestions.
Thank you for your consideration. I look forward to hearing back from you and have a Terrific Thanksgiving!
Personally, for me, I'm leaning no, at this point. Probably, they would want me to reveal all kinds of personal information (like my name, etc). How credible would their newsletter be if there was a quote from a "Doctor Anonymous" - probably not much. I'm not ready to come "from behind the curtain" yet (Wizard of Oz reference).
People have e-mailed me that they are curious about the relationship that I have with my readers. This is probably one of the reasons why. I'm curious what you think, no matter what it is....